RYU Apparel - The Billion Dollar Company The stock market value of the award-winning Canadian fashion label RYU Apparel is currently the equivalent of EUR 19.45 million. The goal of CEO Fazari, who has been in charge since March, is to turn the urban sportswear and accessories brand RYU into a billion-dollar company by 2030. Impossible? Not really. Take a closer look at the CV of the serial founder. You will see several companies with valuations in the billions in the real estate, biotechnology and fintech sectors that he successfully led to their goal. To achieve this admittedly ambitious goal, Fazari turned the Company around fundamentally. In total, the Company raised about CAD 6 million in working capital in several rounds of placements. "Respect Your Universe," the impressive Company name, is to create a symbiosis of the three areas of life - fashion, sports and lifestyle, in the future. The unique selling proposition is expected to give the Company significant leverage over the average sporting goods industry.
The up-and-coming Company has already taken another critical step. By investing in its online stores, online sales now account for 80% of total revenues. The brand is to be pushed above all by cooperation in the enjoyable trend sports. RYU Apparel will be equipping the Canadian national skateboarding team with innovative high-performance sportswear and bags as an official partner until at least 2023. In the Golf division, well-known personalities were brought on board to make the brand even more authentic. In addition, RYU Apparel is focusing on product placements in famous films and series as well as influencer marketing. Last week, the position was filled for this high-caliber role. Stefanie Crosby, an expert in cross-border mergers and acquisitions and influencer marketing, joins the Board of Directors.
Another critical success factor is the expansion outside Canada. Just Monday, the news ran across the ticker that a wholesale distribution agreement had been reached with Grupo Pavel, Mexico's leading distributor. Overall, it is impressive what the new management has accomplished in this short time. The share price of RYU Apparel, which is traded in Toronto on its home exchange and Germany, currently stands at CAD 0.19 or the equivalent of EUR 0.12. Have a closer look at these companies.