My Take...This is a game of patience. Some have been invested here for quite some time, and twice we've been taken on a rollercoaster ride. Some are giving up, while new investors are jumping in.
We found out about YFI's enagement with the Fortune 50 top 5 retailer a few years back, but there was a lot of work to be done to get to where we are today. Never have we been given such a specific timeline as "in the coming weeks", and given that this has been referred to as "the largest IoT and WiFi deployments in the world", we know we're on the brink of news that could truly be game changing.
The sales cycle has been quite long on YFI's initial deal, but once proven and validated, I believe YFI is in a position to scale rapidly. The licensing opportunity is endless.
With regards to Duane, I believe that he had to sell some shares and the best decision was to sell now as opposed to after the release which may stall a rally. It is a little upsetting to see him putting pressure on the stock price, but Duane owns a ton of shares and is still very aligned with the success of YFI. Given the support YFI had in the mid-50s today, YFI is set for a solid run once Dwayne is done selling. The sell side was very slim today.
Some are going to bash on management for taking so long to generate shareholder value, but the sales cycle on junior technology companies can be extremely long. We've been held in the dark for over 3 years on YFI's engagement with the Fortune 50 top 5 retailer, but we're one news release away from putting and end to all questions. That news release is "in the coming weeks". Worth the wait in my opinion. Everyone for themselves.