Reasons why I buy If any of you have watched the Social Dilemna on Netflix this weekend it is astounding at the control these have over your daily decisions. I kept thinking how Versus Systems could revolutionize the digital advertising model. Here is my thoughts…Today, digital ads consume more than half of the $628 billion global ad market. These digital ads are still ads and people have and will do anything they can to avoid their unwanted intrusion. I’ve learned how to turn off cookies and clear browsing history, to install ad blockers or ad filters.
Gamers are especially turned off by ads that pop up mid-game (as most do), throwing the player off rhythm, breaking their concentration, and potentially costing them the game.
Versus Systems solves this problem by introducing choice into what you want to see and having the opportunity to win what you have chosen. It brings the power back into the hands of the consumer. I really think they are onto something ground breaking and proprietary here.