RE: Better Read on EFL in NYGreat news but why is it always the customers doing the marketing for Electrovaya. That's where the problem is and that's what shows management's ineptness when it comes to marketing.
People are fed up the hyperbole on those NR's. NR's are usually worded like this. Example (hypothetical): "today we signed a contract to develop batteries for 100 widget. We received 1,000,000 $.
We believe that there are one billion widgets in the market today."
Another negative hypothetical example (EFL in Oil industry). " We drilled a well today. There are billions of people using oil today."
Who gives a $#$@$ !
Alternative: "Today we signed a contract to develop batteries with initial production of 100 units. After the successful production have the opportunity to earn X millions of Dollars from this venture over X years. It also gives us an edge in competing in other areas.
Research from this venture will provide us with additional proprietory assets to be applied elsewhere... blah blah blah"
A professional can do much better than me, but that is the point is it not?