May 25, 2010 (GlobeNewswire) --
NEW YORK, May 25, 2010 (GLOBE NEWSWIRE) -- Zevotek, Inc.,(OTCBB:ZVTK) (Frankfurt:T5V1), a worldwide direct marketer anddistributor of innovative personal and home care items, today announcedthat the Company will launch a new TV ad campaign that is expected toair Ionic Bulb TV ads more than 1,000 times between June 4 and June 30,2010. Zevotek will run two different 60 second infomercials that directviewers to purchase Ionic Bulbs by calling an on screen toll-freenumber or by visiting Zevotek's newionicbulb.com website. The adcampaign includes airings on Fox Business News, WE, Golf Channel,National Geographic, The Inspirational Network, WGN superstation, theYES Network and other national cable channels. As dates, times and TVchannels of Ionic Bulb ad airings become available, Zevotek will postthe details on zevo-tek.com and newionicbulb.com.
Commenting onthe announcement, Zevotek's CEO, Rob Babkie, said, "Today's announcementshows Zevotek is acting on a long-standing plan to sell Ionic Bulbsthrough retail stores. The 1,000 Ionic Bulb ad airings in June andpositive product reviews in April and May promote the Ionic Bulb as thesmart new way to purify air inside homes across America. The June adcampaign will air Ionic Bulb TV ads about 128 times each weekend andabout 27 times each weekday. We are also reaching consumers throughcoverage in newspaper stories, online publications and the radio.Building consumer awareness of Zevotek's Ionic Bulb is key to our salesplans."
About the Company:
Zevotek, Inc. plans to marketand sell a range of innovative personal and home care items. Zevoteksells an energy saving compact fluorescent light bulb (CFL) named theIonic Bulb, a light bulb designed for consumer use by combining theperformance features of ionic air cleaning technology with those of a10,000-hour reduced energy use compact fluorescent light bulb (CFL).The Company sells the Ionic Bulb through TV infomercials and theInternet and plans to market Ionic Bulbs through catalogs, magazines andmajor U.S. retail and specialty stores. Ionic Bulb TV ads air onnational cable channels, local broadcast channels and TV superstations.Zevotek directly sells the Ionic Bulb to consumers through andnewionicbulb.com and amazon.com
Safe Harbor Statement under thePrivate Securities Litigation Reform Act of 1995: Forward-lookingstatements in this release with respect to the Zevotek, Inc.'s business,financial condition and results of operations, as well as matters oftiming and effectiveness of marketing the Ionic Bulb are subject torisks and uncertainties that could cause actual results to differmaterially from those expressed in the forward-looking statements,including, but not limited to, certain delays beyond Zevotek, Inc.'scontrol with respect to market acceptance of their products by consumersand retailers like CVS, whether financing will be available, the plansfor Zevotek, Inc. to market and sell products as well as certain otherrisk factors which are and may be detailed from time to time in Zevotek,Inc.'s filings with the Securities and Exchange Commission.
Thispress release contains forward-looking statements. The words orphrases 'may,' 'intends,' 'expects,' 'estimate,' 'indicate,' 'plans,''anticipates,' 'could,' 'if,' 'will,' 'should' or similar expressionsare intended to identify 'forward-looking statements.' Actual resultscould differ materially from those projected in forward-lookingstatements as a result of a number of risks and uncertainties.Statements made herein are as of the date of this press release andshould not be relied upon as of any subsequent date. Zevotek, Inc.cautions readers not to place undue reliance on such statements. Unlessotherwise required by applicable law, Zevotek, Inc. does not undertake,and Zevotek, Inc. specifically disclaims any obligation to update anyforward- looking statements to reflect occurrences, developments,unanticipated events or circumstances after the date of such statement.
CONTACT: Zevotek, Inc.
Jeff Carlson
949.375.3208
