TSXV:ISD.H - Post by User
Post by
Raptor604on Jan 26, 2011 1:29pm
173 Views
Post# 18029594
"Targeting a Mobile Consumer – Not a Phone #"
"Targeting a Mobile Consumer – Not a Phone #"Saw this article, good argument on the competitive advantages of mobile proximity marketing vs. spam e-mail and SMS campaign...beyond the obvious added privacy and no telecomm cost to recepient.
Targeting a mobile consumer – and not a phone number
By a Luxury Daily columnist
January 18, 2011
Jay Highley is founder/president of Pangea Partners
By Jay Highley