OTCPK:ADHC - Post by User
Comment by
optiprimeon Mar 23, 2011 3:39pm
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Post# 18329863
RE: Report: 500M to use mHealth apps by 2015
RE: Report: 500M to use mHealth apps by 2015Not only are consumers taking advantage of smartphones to manage and improve their own health, a significant number (43 percent) of mHealth applications are primarily designed for healthcare professionals. These include CME (Continued Medical Education), remote monitoring and healthcare management applications.
Currently there are 17,000 mHealth applications in major app stores, with 74 percent of them adhering to the paid business model. With more and more traditional healthcare providers joining the mobile applications market, the business models will broaden to include healthcare services, sensor, advertising and drug sales revenues, the report says.
"With the growing sophistication level of mHealth applications, only 14 percent of the total market revenue in the next five years will come from application download revenue," said Egle Mikalajunaite, senior research analyst. "Seventy-six percent of total mHealth application market revenue will come from related services and products such as sensors."