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Yellow Media Inc T.YLO



TSX:YLO - Post by User

Bullboard Posts
Comment by markvrdon Aug 30, 2011 12:57pm
234 Views
Post# 18993840

RE: RE: ramblings on YPG

RE: RE: ramblings on YPG

I very much get the sense that IR isn't doing what needs to be when it comes to quelling fears.   This is a pretty common occurrence and they could definitely be promoting themselves better.    As is, I think it's far too easy for the shorts to play games.    Common share buybacks, even in small amounts would also have sent a better message to shareholders.   Hopefully, the communication and PR efforts improve.    Running an web development and marketing firm, I know that YPG is quite well positioned among Canadian business directories.    There is definite value in advertising on their sites.   I think YPG needs to be promoting these facts much better than they have been.  

Of course, the media loves a tragedy and negative news sells better than positive.   I am not at all surprised at the stance the G&M have taken.    They also seem to really like playing on the similarities between the current market situation and 2008 when in fact things are much different.   There is, of course, the Quebecor parallel to be drawn but YPG is a very different situation and their online strategies seem a lot more advanced than Quebecor's were.  Each company is unique and has it's own strengths and weaknesses.   I think there's a fair bit of potential for YLO and they have a lot assets and cash flow that they need to be flaunting more.

Mark 

PS:  I'm sure I will be called an employee soon enough but I am not too bothered by such things.   

Bullboard Posts