RE: RE: Positive week ahead uFAN I am sure you just mis spoke as what you are seeing is not yet the offer engine, it is coupon veritcal based on location but is a static assortment of offers/coupons. The offer engine is a highly relevant and measured just in time solution to a consumers stated intention.
The Offer Engine is a very exciting Coupon and Deals platform that puts the power to call for action in the hands of small, medium and large Corporations alike, from Mom n Pop shops to Multi Nationals. The Offer Engine is Poynt’s mobile targeted ”Groupon” for which they hold multiple patents. The merchant can control and target the offers so well they can fill empty tables part way through lunch, then alter or cancel the offer when the need changes. The offer engine is not spam or random adverts the customer initiates a search for that category of goods/service which presents intention, an immediate need is specifically targeted locally.
The return on the merchants advertisement dollar for the targeting of a mobile consumer like the offer engine provides is much higher than traditional shotgun or blanket type of advertising. There is a high probability the consumer is already on the move and seeking the goods/services offered. The results are immediate and very measurable.
Poynt Offer Engine Demo … skip to 1:50 to see actual Offer Engine being put into action to see how it works. Keep in mind the stats quoted in this are very dated : https://www.youtube.com/watch?v=q7p9QLAED_0
" The winner won’t be a single site, but the arms dealer to many.
Just as SaaS pioneers like Salesforce and Concur cemented their position as market leaders by enabling others with powerful, consumer-facing CRM and expense-management applications, the winner in the deal commerce game will be the player who perfects the infrastructure behind daily deals and makes it available to many."
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Disclaimer: A lot of what I have written is not only forward looking but of my possibly biased opinion, as always due diligence your self and act accordingly, stocks can and do drop in value. Facts and figures should be confirmed if important to you.