RE: RE: RE: RE: RE: RE: RE: RE: RE: Must still be "Well in reality if you were a business looking for an SEO provider, wouldn't you want to look for the "best" and not just any SEO provider?"
I could line up 20 publicly traded companies in direct competition and everyone of their press releases has them as "The leader" or "Best". They are usless self serving words that most would not use in a search. I used a broad net so not one would be missed just to see who came out on top. They were not even there. As an SEO company their forte is supposed to be to know search habits and styles of people.
In my example of "Toronto plumbers" I would only add in words that truly fine tuned my search. Maybe words like "Certified" or "24 hour" or what ever my specific need dictated. I am hardly going to key in "The best darn plumber in all of Toronto" into Google.