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Coffee Holding Co Inc V.JVA


Primary Symbol: JVA

Coffee Holding Co., Inc. is an integrated wholesale coffee roaster and dealer located in the United States. The Company’s core products can be divided into three categories: Wholesale Green Coffee, Private Label Coffee and Branded Coffee. Wholesale Green Coffee is unroasted raw beans imported from around the world and sold to large and small roasters and coffee shop operators. Private Label Coffee is coffee roasted, blended, packaged and sold under the specifications and names of others, including supermarkets that want to have their own brand name on coffee to compete with national brands. Branded Coffee is a coffee roasted and blended to its own specifications and packaged and sold under its eight proprietary and licensed brand names in different segments of the market. Its private label and branded coffee products are sold throughout the United States and certain countries in Asia to supermarkets, wholesalers and individually owned and multi-unit retail customers.


NDAQ:JVA - Post by User

Comment by zeeeon Jul 04, 2012 3:36pm
129 Views
Post# 20082141

RE: RE: Network Growth Metrics

RE: RE: Network Growth Metrics

I don't think the fact that sales are down 300 bottles from the previous month is anything to worry about especially when you have that many new people pushing the product.  I think the new affiliate number especially for a network marketing company this early on and when your affiliate number is a bit over 4000 is important and the overall quarterly growth that the company has seen is more important than a 30 day snap shot of the company. everyone knows the potential realw8 has and im hoping we can add 1000 affiliates in July!!  When companies grow its not always a straight line up, things can take time, this will favour someone with a longer term time horizon.

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