Mr. Atul Sabharwal reports
BOARD APPOINTS FOUNDER ATUL SABHARWAL AS CEO
Snipp Interactive Inc. chairman and founder Atul Sabharwal is succeeding Erik Hallstrom as chief executive officer. Stepping down to pursue another opportunity, Mr. Hallstrom will continue with Mr. Snipp in an advisory role. Director and founder Ritesh Bhavnani will take over as chairman of the board.
"To ensure a smooth transition, and to continue the strong growth and expansion trajectory at Snipp, both the founders have decided to take on more formal operational roles at the company," said Mr. Sabharwal. "Snipp is based on a compelling vision and we look forward to its continued growth in mobile marketing. We are excited that Erik will continue on with Snipp in an advisory capacity and thank him for his efforts to transition the company from a start-up to a smoothly functioning public entity. We have a terrific range of mobile solutions for off-line above-the-line marketing, events, rebates, loyalty programs, coupons and more, undergirded by best-in-class technology and a strong team."
"Snipp is well positioned to play a key role in the dynamic mobile marketing industry on an international level and across a range of industry verticals seeking to implement end-to-end mobile solutions. I look forward to continuing to engage with its talented management team," said Mr. Hallstrom.
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© 2012 Canjex Publishing Ltd.