BlackBerry Ltd T.BB

Alternate Symbol(s): BB

Technology Software - Infrastructure

BlackBerry Limited is a Canada-based company, which provides intelligent security software and services to enterprises and governments worldwide. The Company leverages artificial intelligence (AI) and machine learning to deliver solutions in the areas of cybersecurity, safety, and data privacy and specializes in the areas of endpoint management, endpoint security, encryption, and embedded systems. It operates in three segments: Cybersecurity, IoT, and Licensing and Other. Cybersecurity consists of BlackBerry UEM and Cylance cybersecurity solutions (collectively, BlackBerry Spark), BlackBerry AtHo, and BlackBerry SecuSUITE. The Company’s endpoint management platform includes BlackBerry UEM, BlackBerry Dynamics, and BlackBerry Workspaces solutions. The IoT consists of BlackBerry QNX, BlackBerry Certicom, BlackBerry Radar, BlackBerry IVY and other Internet of things (IoT) applications. Licensing and Other consists of the Company’s intellectual property arrangements and settlement award.

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BlackBerry Ltd

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Post by stocksaveron Mar 06, 2013 12:46pm

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Post# 21088010

BlackBerry marketing will rely on Big Data

Meanwhile, BlackBerry did have a presence at Mobile World Congress in the form of vice president of product and channel marketing Rory O’Neill, who talked to Marketing Week about the rollout of BlackBerry 10, which he says may depend more on virality and big data than traditional television ads....