News - Brisio Innovations Inc. Netco begins doing business as Brisio Innovations
2013-11-12 02:32 ET - News Release
Mr. Paul Andreola reports
NETCO SILVER TO LAUNCH SMART-DEVICE BUSINESS UNIT BRANDED AS BRISIO INNOVATIONS INC.
Netco Silver Inc. has commenced doing business as Brisio Innovations Inc., has purchased the domain name Brisio.com and will seek approval of the new name at its coming special meeting of shareholders scheduled for Dec. 11, 2013.
The company intends on launching a new business unit targeting the smart device market, which currently includes smart phones, tablets and smart TVs and is expected to include other devices such as automobiles, wearable computers and home automation devices in the future.
The company's chief executive officer, Paul Andreola, explained the strategy: "We are witnessing a paradigm shift on how consumers interact with their devices. We are in the early days, where consumers download apps or mini-applications to use on their smart phones, but the device market is much bigger than phones, and what we call apps today will conceivably be the operating systems of the devices of tomorrow. We intend to pursue an aggressive acquisition spree to better monetize undercapitalized, privately controlled assets. We plan to inexpensively convert best-of-breed apps from one platform and one language to many and to cross-market them inexpensively to a global audience at potentially high margins because we believe there could be tremendous economies of scale.
"Additional opportunity lies in the potential aggregation of the data we acquire and data from our future partners, which we hope can be utilized to deliver timely and user-specific mobile advertising to our future user base. Brisio's goal is to become a destination site for users to discover the latest and best apps across multiple devices, as well as find editorial content and reviews."
Vision Mobile magazine stated, in its report titled, "App economy forecasts 2013-2016," by senior analyst Andreas Pappas, that the global app economy in 2012 was worth $53-billion, and is expected to rise to $143- billion in 2016.
Mobile Marketing Association published a study in May, 2013, titled, "Mobile marketing economic impact study," that stated that the mobile marketing ecosystem generated $139-billion of incremental output to the U.S. economy in 2012 and this figure is set to increase to $400-billion over the next five years.
Director, Colin Bowkett, said he expects the entire company will be rebranded: "The name Brisio Innovations Inc. has been reserved with the Registrar of Companies in both Alberta and B.C., and a special meeting of shareholders is scheduled for Dec. 11, 2013, to approve a name change from Netco Silver Inc. to Brisio Innovations Inc. We've spent the majority of this past year building a trusted team of partners, directors and advisers with experience in the capital markets, technology and international sales, and we believe that we will be well positioned to become a trusted source for both consumers and advertisers when they want to interact with their smart phones and smart TVs in the future."
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