RE:What's Going On?kwonger wrote: Why the big drop?
Unless you're day trading, stick to your game plan. It is definitely an emotional time as the Fed cut back its spending by 10 billion, the Canadian dollar is on a downward spiral and watching AC drop "significantly" in a few minutes.
As someone else mentioned, results will be out shortly and it should be a good news story minus our Canadian/USD exchange rate that needs to be adjusted for. If it becomes an emotional game, it's time to either cash in or cut your losses until you feel confident again.
On Dec 14, Ford Equity Research reiterated their rating of Strong Buy. I'm sure 2014 will have a good upside to this stock as ACs cost savings strategy plays out. I'm definitely not a day trader but I'm am long on this stock and will continue to increase my position.
All the best!