Ackroo strengthens their go to market plans with the addition of a reseller channel partner
OTTAWA, Sept. 25, 2014 /CNW/ - Ackroo Inc. (TSXV: AKR), a loyalty and rewards technology and services provider, announced today that it has signed their first reseller partnership agreement with Kubera Payments. This agreement entitles Kubera the licensing rights to sell the Ackroo Anywhere gift card and loyalty solution to all of their current and prospective clients. Ackroo will provide a Kubera branded version of their market leading platform to effectively offer a white labelled version of their product. Kubera will be able to provide and bill their clients for the Ackroo solution while Ackroo will continue to provide all product, operations and various sales and marketing support.
Kubera Payments is a Vancouver, BC based payment processing consultancy firm that combines industry leading payment processing expertise with a network of technology and banking relationships aligned to help organizations of all sizes. Kubera Payments are experts in payments security, electronic funds transfer, technology development and payment processing. Their expert team includes Certified Information Systems Auditors and provides PCI compliance and consulting services for organizations across North America.
"I am thrilled to be launching our first reseller partnership agreement with Kubera Payments." said Steve Levely, chief executive officer at Ackroo. "Adding a new channel to market via a reseller model was a large goal for us in Q3. The model itself is very popular and successful in the payment services industry and will assist Ackroo in achieving our aggressive growth plans. Kubera has been a great referral partner for Ackroo the last few months where we saw firsthand that similar to Ackroo they provide a very high touch, nimble approach to supporting their clients making them the ideal initial partner for us. We are excited for them to include our gift card and loyalty offering as a compliment to their debit and credit processing solutions and we look forward to a long and fruitful partnership together."
"Our team is very proud to be affiliated with Ackroo." said Chris Browes, chief executive office at Kubera. "We look forward to continuing to recommend and support the implementation of the Ackroo platform when appropriate based on client requirements. Both the product functionality and the support provided by Ackroo sets them apart in the Canadian gift and loyalty marketplace. We are excited about the future of our relationship and we are pleased to be continuing to strengthen our partnership."
About Ackroo
Ackroo provides gift card and loyalty solutions into the $145 billion North American gift card and loyalty market. Their solutions enable businesses, merchants and business networks to increase profitability and build long-term customer relationships through customized gift card and loyalty programs. Ackroo's web-based solutions provide the power of a massively scalable software platform in a lightweight online tool that works with existing point-of-sale equipment, making it easy and affordable for businesses to launch gift card & loyalty programs that deliver immediate return on investment. Ackroo is headquartered in Ottawa, Canada. For more information, visit: www.ackroo.com.
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