One World Holdings, Inc. (OWOO) Hits Exposure Home Run with One World Holdings, Inc. (OWOO) Hits Exposure Home Run with Walmart Order
Ask any entrepreneurial organization or marketing director of an emerging company and they will tell you that the elephant in the room during every business meeting is named exposure. Put another way, many great products and services accompanied by stellar business plans become worthless less the exposure necessary to penetrate markets and drive sales. One might ask, how does a company gain exposure for its product on a national scale without breaking the bank? The Fox Network is asking $4 million for a thirty second Super Bowl spot in February but that may be just slightly out of reach given this year’s budget. The Super Bowl notwithstanding, there are other coveted avenues known to company marketers for gaining exposure and The One World Doll Project, a subsidiary of One World Holdings, Inc. (OTCQB: OWOO) may have just landed the next best thing.
The One World Doll Project has recently announced that Walmart, the world’s largest retailer, has placed its first order for the Prettie Girls!™ multicultural fashion play dolls. The One World Doll Project’s business is to lead the way in promoting multiculturalism and diversity within the fashion doll category. OWOO is confident that placement of these dolls within the Walmart sales channels will to maximize exposure of the Prettie Girls! brand.
Trent T. Daniel, founder of The One World Doll Project commented, “We’re very pleased that Walmart has joined H-E-B Stores, Toys“R”Us and other national retailers after viewing the Prettie Girls! Dolls at Toy Fair 2014. Millions of Americans buy toys from Walmart and we have extensively collaborated with the Walmart buying team to establish a presence before the upcoming holiday season is in full swing.”
This initial order from Walmart is a significant first step which will begin with the sale of the Prettie Girls! doll collection through Walmart.com and then One World will follow up on plans for distribution within Walmart brick and mortar stores in 2015. Walmart has over 11,000 stores in 27 countries, under a total 55 different banners. The company operates under the Walmart name in the US and Puerto Rico. It operates in Mexico as Walmart de México y Centroamérica, in the United Kingdom as Asda, in Japan as Seiyu, and in India as Best Price. It has wholly owned operations in Argentina, Brazil, and Canada.
The One World Doll Project funnels its energy to make a significant positive cultural impact through the doll category. The company’s beautiful dolls are unique works of art that fill the need for something unique to experience — a doll that both attracts contemporary girls of many races and represents the women they aspire to become through adolescence and into adulthood.
For more information on the company, visit www.oneworlddolls.com
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