Skechers USA Inc V.SKX

Primary Symbol: SKX

Consumer Cyclical Footwear & Accessories

Skechers U.S.A., Inc. designs, develops, and markets a diverse range of footwear, apparel, and accessories. The Company offers footwear, apparel, and accessories for men, women, and kids. The Company operates through two segments: Wholesale and Direct-to-Consumer. Wholesale segment is comprised of sales to a network of partners including Skechers-branded stores operated by third-party franchisees and licensees, family shoe stores, specialty athletic and sporting goods retailers, department stores and big box club stores, and Distributors in select international markets. Direct-to-Consumer segment comprises sales by the Company directly to consumers through a combination of channels including company owned Skechers-branded stores, company owned e-commerce sites, and third-party marketplaces and digital platforms. Its lifestyle offering delivers comfort technologies such as Skechers Hands Free Slip-ins, Skechers Arch Fit, and Skechers Air-Cooled Memory Foam, among others.

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Skechers USA Inc > Roll Back - Was always in the cards

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Post by MBAon Jan 04, 2015 10:40pm

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Post# 23284868

Roll Back - Was always in the cards

When they restructured, this was part of the plan. Can't beleive most of you didn't expect this.

1 for 10 shares and then a "repricing" by the market. Back to 10 cents or lower.

Roll backs work wonders for Walmart, but not so good for Publically traded companies (in a normal market - I will sti back and see how low this baby trades after the roll back -given the huge negative energy market environment - great timing management)

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