SIO latest PRsLet`s divide them in two parts..
First the PR of the New Format.
Routhier promised on a twitter response that they were going to put something together in a few weeks an explain it.
It has been 9 weeks since and whatever he said in the CC did not come close to explain much.
I went back to the PR and reread and it looks like the old SIO Hi-Fi but now instead of needing the embedded SIO HiFi chip it`s compatible with the majority of SxS decoders that come with most Smart TVs 3 D compatible giving increased compressibility and can be distributed at a much lower bitrate ,but The new format is also compatible with the SENSIO® Hi-Fi 3D decoder, offering its users better quality than with conventional side-by-side decoders.
Which I read as the Hi-Fi still the superior one, they just put a welcome mat at the front and back door at the TV, also making SxS the new standard (although with some enhancements from our side on compressibility and lower bitrate)..
I can`t find an interview from Routhier last year in which he mentioned something to the effect that the decoders by being inside the new Smart Tvs made that easier or something like that.
Again IMHO, that`s how I see it.
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The other awaited PRs Trilogy ( Financials-Canadian Launch-Samsung deal) was disappointing-bland and hopeful.
The losses were higher than we all expected.
Growth in revenues and the number of new 3DGO!™ users was more sluggish than expected in the third quarter in view of the sequential-and therefore slower than anticipated-deployment on LG's various platforms," commented Nicholas Routhier, President and CEO.
Almost a generic excuse (expected and anticipated) which fits exactly with the Disclaimer, one would think that they would allow negative time frames before they make promises of delivery, especially since execution has been horrendous for a very long time.
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The PR for the Canadian Launch was disappointing ( we waited a very long time) for it`s blandness and the fact that they announced through National the new Marketing advisor that they were going to have a Media Event in Toronto (which by the way they did) but with no follow up to us as to the venue or time of it and the success of it.
Coming to 5 days and nothing out there from the Press or Knowhows (as of yet).
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The Samsung PR promises (hopefully) the most till the New Format kicks in.
Ralph Garcia asked in the CC as to the multiple platforms of Samsung and Routhier answered that it would make it easier, and here is when I ask , do we have to build them a platform like PAN-LG ?, or are we going to use the New Format ?, the PR says TVs made since 2012 and thus the multi platforms.
If we are to use the New Format with them it would not have required a deal or one would think so.
I`m not sure how their active form and glasses will fit in with this new deal,but I imagine they must have taken that into consideration.
I guess irregardless of which way they go they better deliver, we are coming to the end of the road,the second half of 2015 starts in only less than eight weeks.
IMHO.
Cheers.