RE:RE:RE:RE:Big insider sell after big advertising push... or the insider could"ve sold because he has the heebie jeebies about the situation in Greece... which, according to many commentators, will hit smallcap growth stocks, as people shy away from risk. Kind of not surprising, since everytime one opens a financial news site, there's at least one analyst talking about an impending market crash.
Personally, I'll sell once I've had confirmation that the fundamental story for PHM has changed, and nothing has shown me otherwise, at least not at this point. I've been holding this stock for a long while; and in early 2014, it languished for weeks, falling from low $0.30's to low $0.20's, before going on a tear to $2.00
Now, a similar scenario seems to be playing itself out... that being a roughly 30% drop in the stock price (just like when it fell from $.033 to $0.23), and a whole bunch of speculation on whether this concept stock will work out or not. So, if the stars align correctly, and a similar story develops with respect to organic growth (as that which happened over the past 18 months), then potentiallly this $1.50 stock goes to $8.00 or $9.00. Either way, because I was lucky enough to have bought in over a year ago, I've broken even and then some, so I'm fortunate to be able to have the patience to sit and wait to see how this plays out.... but just like in early 2014, there could be several weeks of a trading range, at least until financial results from the company prove otherwise.
GLTA!