Eurocontrol Technics Ord EUCTF

RE:RE:Visibilty

[zenvesting]

There is nothing "material" that has been discussed or said, it's all inconsequential discussion of business philosophy and market dynamics that is available to anyone who takes the extra step to reach out to the CEO with the contact information given at the bottom of every press release and engage him in a civil conversation. Likewise, because none of this information is material, it is not really newsworthy. I've seen several companies take many different approaches to dealing with this level of information, many deal with it the same way Eurocontrol does, making it equally available to anyone who reaches out to call the company Investor relations representative or CEO. Some others might throw together an investor PowerPoint presentation that discusses their business ambitions and market dynamic, while others go so far as to hire an outsourced PR firm as some here suggest. I think the appropriate course of action is highly dependant on the field the company is involved in. I had an interesting conversation about disclosure with a CEO of another R&D driven company I am invested in. Like some of you here, I believed that company should promote more of their nonmaterial information about their development plans and research partners, it's really exciting stuff!!! The company has a pipeline of half a dozen or more medical device products in the early stages of development in markets that mesure in the billions, they have early stage R&D relationships with the biggest companies in their industry, the stock would surely trade multiples higher if this information was more widely known to the public! So I ask the CEO why the company doesn't make this information more well known. The CEO said that none of this qualified as material information under Canadian disclosure rules and that he didn't think it was responsible to promote such speculative information, that it leads to investors jumping to conclusions, and that it causes stock prices to get ahead of where the company is in it's development timeline.....which causes unwarranted run ups in the stock price and hurts investors as well as the company's reputation with its partners in the long term. Yes, the larger partners on the other end of these agreements usually aren't very fond of their smaller partners letting the cat out of the bag, particularly if they're private companies who seek to keep their competitive information as secret as possible, weather it relate to development pipeline or marketing prospects. Large companies often spend tens of millions in information security specifically to prevent such disclosures by this own employees. This CEO said he actually had a hard time convincing one of their private partners that he needed to disclose a licensing agreement that involved a material up front payment of $3.5 million. So this CEO said he would prefer to allow the company lead with real material developments and let the stock price follow. I respect this position and I patiently await those real developments that are going to drive my investments forward. Good luck to all of us!