GREY:PSGLQ - Post by User
Comment by
theWizzzon Jun 15, 2016 2:01pm
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Post# 24968114
RE:RE:RE:RE:The Future of PSG?
RE:RE:RE:RE:The Future of PSG?Always very tricky to start competing with your own clients... it is a fine balance.
However, when it is done properly --- hence, the NIKE store example --- it can provide tremendous value.
I imagine PSG must have determined the best geographical areas to put these stores... I also hope they put-in a lot of thought in the "look n feel" of the stores. If they are similar to other hockey stores, it will be a disaster.
I think they should go for the "experimental" shop.... mini ice rink to try your skates/ slap shots, workshops with hockey experts --- anything to demonstrate the science behind the equipment --- kool stuff
One trend that is definitely impacting retail --- is the "lifestyle" retail shop... and I am not talking perfume or coffee. Take a look at the following link --- a gym by Under Armour: https://www.fxstudios.com/under-armour-hq---uapc.html