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Mission Produce Inc T.AVO


Primary Symbol: AVO

Mission Produce, Inc. is engaged in the farming, packaging, marketing, and distribution of avocados to food retailers, distributors and produce wholesalers. It operates through three segments: Marketing and Distribution, International Farming, and Blueberries. Its Marketing and Distribution segment sources fruit from growers and then distributes the fruit through its global distribution network. Its International Farming segment owns and operates orchards from which all fruit produced is sold to its Marketing and Distribution segment. Its farming activities range from cultivating early-stage plantings to harvesting from mature trees. Its Blueberries segment is a farming operation that cultivates blueberry plants in Peru. It provides value-added services including ripening, bagging, custom packaging, logistical management, and quality assurance. The Company also provides its customers with merchandising and promotional support, insights on market trends and hands-on training.


NDAQ:AVO - Post by User

Comment by snootchybootchyon Aug 17, 2016 5:34pm
189 Views
Post# 25151875

RE:RE:RE:RE:confidence!

RE:RE:RE:RE:confidence!
csinc47 wrote:
Someone, and maybe its @clarence who seems to have knowledge of this space, needs to explain to me how AVO will continue to keep a competitive advantage with its hardware when competition seems to be increasing in China and I believe AVO continue to produce in the US i.e. higher costs and lower margins.  Also, someone please prove to the contrary my belief that the market has lost faith in this CEO.  If you think it hasnt then I don't think you are paying attention.  And before you go accusing me of being a short or "manipulating" please note I am a $25 bag holder, long, and not planning to sell anytime soon because I can't bring myself to it but I am seriously doubting this company right now.  Someone please educate me.


Clarence is the expert but I will chime in here if you don't mind.  The future is not the hardware but the software.  Avigilon holds the largest US and international portfolio of video analytics patents.  As such, they have built themselves a large moat for their high end cameras with video analytics.  Mr. Fernandes is the first one to admit that the hardware is being commoditized (he has stated this time and time again).  This is why he took the steps of acquiring those patents and the patent licensing program a couple years ago in order to protect the software for Avigilon's high-end cameras.  Whether or not this strategy works out is arguable.  But what is not arguable is that Mr. Fernandes saw the increasing competitiion for the hardware coming.  For that, he should get some credit.  However, he is solely to blame for the market disliking his performance as CEO.
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