RE:Phase III expansion"planning, design, development, construction and implementation of a project internally identified as Part III Expansion"
This shouts recreational, recreational, recreational, recreational marijuana to me. They need to increase their production capacity to more than what they have now, think of a good branding other than Aphria... who wants to buy a weed called "Aphria" when they have other choices like "tweed" and their "green coloured font". They need to develop their packaging, pick their strains. Maybe put on the package light or dark to differentiate between a strong tasting vs light tasting weed. Word of advice to Aphria, take the tweed route and don't become like hydropothecary. Their branding is a turn off, I get it that they went with "old man's cigar" route, but it is not for younger generations.