What Concordia Healthcare needs to do "right now"?1. Go public and say that you're reorganizing your board and looking for a new CEO.
2. State a drafted version of a strategic plan, subject to review by new Board and new CEO.
3. Give traders a timeline - how long will restructuring take?
4. What plans do you have to increase sales and lower debt?
5. Communicate with the public on a weekly basis (and always focus on positive, while acknowledging negative).
This should be enough "for this week." Earnings "trust" takes time. Example is Valeant.