Who’s in our partner spotlight this quarter? https://www.blog.neulion.com/single-post/2017/02/07/Who%E2%80%99s-in-our-partner-spotlight-this-quarter?utm_campaign=Partner%20Spotlight&utm_medium=website&utm_source=DL
Who’s in our partner spotlight this quarter?
All eyes are on SKY New Zealand! A customer of NeuLion since February 2015, SKY selected the NeuLion Digital Platform to power its digital sports streaming service, FAN PASS.
FAN PASS – an OTT service - provides access to four existing SKY Sport linear channels, along with programming highlights, on demand content, selected Pay-Per-View events and additional Pop-Up channels for select sporting events ensuring Kiwi sports fanatics are covered when it comes to accessing all the best sporting action without a cable subscription.
While focusing on the development around large screen devices in 2016, FAN PASS had a substantial opportunity to increase sales, while driving customer acquisition and retention. They closed out the year with more than a 300% increase in registration and 40% viewership for big screen viewing.
2016 also saw the roll out of numerous product releases, giving Kiwi sports fans more options to view on more devices creating high engagement levels from its customers. From 24-Hour Playback, to launching on Samsung TV and Apple TV4 and introducing Pay-Per-View events along with additional sporting Pop-Up channels - FAN PASS has had a busy 2016 period.
2016 HIGHLIGHTS FOR FAN PASS
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24-Hour Playback allows customers to go back up to 24-hours to watch a match on their own time
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Browser Updates made to the ‘Buy Page’ including ‘$5 Friday!’ promotions
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FAN PASS Launches on Samsung TVs becoming the #1 downloaded app on Samsung TVs, accounting for 10% of viewership
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FAN PASS Launches Pay-Per-View in less than 6 weeks, with July’s match up of Parker vs. Haumono being the first event. December’s fight, Parker vs. Ruiz saw the largest day of revenue in FAN PASS history.
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Release on Apple TV4 delivering the service’s best customer experience to date, accounting for 13% of viewership
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An embedded player allowed for a Pop-Up Channel for the Supercars Bathurst endurance motor racing event resulting in a record breaking weekend
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Responsive Pay-Flow process on mobile
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The Embedded Player now supports Chromecast & PPV, with Chromecast accounting for 17% of viewership
What’s in store for 2017? The FAN PASS team is very excited to release an Affiliate Player, a fully-contained, self-service player that sits on external sites that will increase the reach and allow partners a deeper engagement with fans.
It is clear the team at FAN PASS are big sports fans themselves and we are proud and excited to continue growing this partnership throughout 2017 and want to take the time to give the team at FAN PASS a big NeuLion nod.
Click here to download FAN PASS powered by SKY New Zealand's 2016 Product Release Timeline