RE:RE:SportsNet Virtual Reality 360 was awesomeExactly gibbonsj,
That was my point. Regardless of anything else, I see the space being a huge revenue stream for whomever is in it "properly".
When you look a the Neulion big picture, IMO, the colleges and universities are where the money very well may be for paid content. Adults over 25 already have enough money invested in the packages with their cable providers, and start to tighen their belts as they mature to the "stay at home" mentality because they had to work all day.
The social media aspect for paid content would likely be where the need is, and the need is mobility, great content, replays without the need of having a cable subscription ($$$), PVR ($$), TV($$) and couch (+whatever munchies you want to add). All they need is a phone to watch.
College and university games have huge followings, with, IMO, a higher probability of getting paid subscriptions.
I'm not seeking opinions on my opinions, just my opinions. :)