What is your strategy to combat the share price decline?My friend asked IR that and the response they got was:
When you ask what are we doing to combat the current share price, let me tell you we our very focused on improving our operating metrics, becoming more efficient in operations and driving appropriate returns for our marketing spend. As our CFO stated on the Q4 conference call, from his experience, improvements don't happen immediately. With that said, we have already implemented key processes around our hiring practices and supply spend, as well as working closely with our GPO to really focus and develop specific savings targets. We feel like we are already making progress in that category.
We will continue to focus on driving profitability and looking for ways to increase shareholder returns.