RE:Is This Cigarette Giant Looking More Closely at Marijuana?Its a good sign. Further proof the industry is growing ( as we all ready know ) and this is solid proof that the big boys are taking notice.
I wouldn't want to buy for a morally bankrupt, lying big tobacco company if I had the choice. Imagine a pack of DuMarier blunts or Export A green buds (yuck). To me pharma makes more sense. I suppose if they bought canopy and kept the craft grow brands it would be fine and likely good for shareholders - money talks.
I personally don't feel threatened by big tobacco. Its not like they can mass grow in the fields of virginia unless they produce mass quantities of sh*t. Setup would take a long time, and established LPs have a leg up. CGC would/should be one of the first targets of acquisitions.