NEWS BOOMMMMMMMAug. 08, 2017 (GLOBE NEWSWIRE) -- ePlay Digital Inc. (CSE:EPY), today announces its plans for its next generation sports fantasy game featuring Augmented Reality (AR). In June, Apple released its Augmented Reality Software Developers Kit (ARKit) to app developers. ePlay's engineers are utilizing ARKit and Mobovivo's Sports Game Engine to develop a unique experience for sports fans of all ages. ePlay's team has extensive experience delivering apps and games for companies such as: CBS, ESPN, Time Warner Cable, Sony Pictures, and Cineplex. ARKit is compatible with Apple iOS 11 to be released in the Fall. ePlay will finalize and release its new GO game and platform also in the Fall. ePlay is currently demonstrating the GO game to media, professional leagues, teams, players, broadcasters, and players associations to get the details right in the game. Users will discover athletes at the office, school, gym, park, playground, stadium and trails. Full-body 3D models of athletes will greet users with a smile and reveal their latest stats on the sidewalk, in the boardroom, coffee shop, hallway and stadium concourse. "ePlay's GO game will change fantasy sports forever and with Apple's ARKit we are going to blow people's minds," says Trevor Doerksen, CEO of ePlay and CEO and Founder of Mobovivo. "GO, a free game the whole family can play, introduces athletes to fans, new and old, and helps create a deeper relationship between fan and athlete. Fans even get to take augmented reality celebrity selfies to share on social media." The experience is similar to the popular Pokmon Go game. At the same time, the app is very different in its approach to animation, mechanism of drafting athletes, and ongoing game play. In GO, every time a drafted athlete takes the field, ice or court, they earn the GO player additional points without even launching the app. Like Pokemon Go, ePlay's game will be free for users and supported with advertising and in app purchases. AR Athletes offer advice about their teammates that are performing well - and where they might be discovered near the GO player. ePlay's team has been working since November 2016 on design, location database, game programming, a smart athlete spawning algorithm and of course visualization with a couple of breakthroughs on the way including ARKit. About ePlay Digital Read more at https://www.stockhouse.com/companies/bullboard?symbol=c.epy&postid=26557411#AuhOasHe415zQ61K.99