RE:Spektrum CannabisHey Ommski, great post! I fully believe the whole idea of the Mettrum aquisition was to develop a global medical brand differentiated from Tweed, as we can't use Bedro outside of the Americas. The "spectrum" is universally understandable, and aligns with the current zeitgeist of "diversity and inclusivity", yada yada. I do love it better with that frikkin "K" though, lol. It's a small thing, but them details matter!
Ommmmmm wrote: Tweed's twitter is currently an embodiment of the Mettrum Spectrum a.k.a. Tweed Spectrum Cannabis. :) Can we just ditch the Mettrum for good and Spectrum (Spektrum for Squishy) can be Tweed's medical brand?
https://twitter.com/TweedInc
Was thinking the other day that Spectrum Cannabis is pretty brilliant branding for a worldwide medical brand. Simple and easy to identify colour system that is consistent no matter what language is spoken. For example, many of Aphria's strains are named after Canadian Great Lakes. I think they would need to come up with new names for every country they go into.