RE:RE:RE:Provincialism...Rather agree w/ MikeD here that legal weed is going to either sell out or be scarce AF. Provinces will have to buy from whoever has product which is exactly why no province will be signing deals that are exclusive.
I think there are tons of people who will be trying weed for the first time or the first time in decades. Of that population you'll get a portion that become regular customers and the great thing about selling weed is that your customers can toke a bit every night w/ very little if any ill health effects, think vaping here. Compared w/ people who drink all the time it's not even close.
Some of the provinces politicians are dragging their feet cuz recreational doesn't jive w/ their 'values' but once its forced on them, they'll smarten up and treat it as the great revenue stream it is.