GREY:CCTXF - Post by User
Comment by
Executer99on Dec 15, 2017 2:17pm
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Post# 27166915
RE:RE:RE:RE:RE:RE:RE:RE:RE:RE:RE:What's coming is news
RE:RE:RE:RE:RE:RE:RE:RE:RE:RE:RE:What's coming is news Another piece from Feb emails regarding the brand ambassador program....lol. HOGWASH!!!!!!'
"Yep. Agreed. Just wait until you see what we have planned! Sometimes I get a bit excited and let the cat out of the bag a bit early. These things as you can see take time to implement properly.
Of the nearly 50 that have joined, that represents about 4M + followers on Instagram.
It's a low cost way of ensuring tons of new content is produced and building a huge low cost sales army to reach the masses"
"Yes, we’ve had more than 100 people sign up so far with most being women under 30. Combined their audience is more than 7M instagram followers. As for margins, this model offers slightly better margins than our wholesale business so no, it’s not too good to be true. We don’t make a lot on some of our lower priced bags but we make greater margins on some of our higher priced bags. So, as an average this works out just fine.
This has also provided us with lots of new instagram content where we get to feature our ambassadors so we also save money on lifestyle photo shoots and our audience has really responded to this community content with our average likes, comments and engagement up significantly.
Yes, it’s a proven model and sought expertise before launching this.
Hope this is helpful.
Best"