RE:RE:RE:RE:Plans outlined in the Listing Statement...Some More info
In order to secure market space, HTSI strategies include:
Trade Shows: Attend trade shows for the targeted verticals and present candidates with solutions to protect their business’ information and infrastructure.
Seminars: Provide security related seminars to increase customer awareness about the threats and trends that could damage their businesses. Such seminars will also allow HTSI to reach candidate channel partners.
Partnerships: Work with companies, such as Tenable, who are synergistic independent software vendors and value-added reseller companies to resell product to existing customers.
Portfolio: Develop a portfolio of indicators of attack and indicators of compromise which differentiate Vauban and the value HTSI brings to its customers and partners using its intellectual property and expertise.
In market strategy, HTSI intends to stay ahead of competitors by being infrastructure agnostic, providing a full range of services, and executing in the market.
Competition
According to Gartner, the managed detection and response service market is evolving, and vendors are taking varied
approaches to delivering their services, making it challenging for buyers to compare providers. The competitive pressures are increasing, but HTSI is aware of and understands the competition in each of the markets it is in or intends to enter.
Currently, HTSI’s main competitor within the industry is Phantom Security, a firm also offering a security platform to combat cybercrime targeting businesses. And although internal IT departments are not offering the same kind of product or service, internal IT is seemingly satisfying the same customer need. Managed security service providers,
such as Fire Eye and Crowd Strike, are similarly identified as indirect competitors.
Instead, HTSI is strengthening its competitive advantage to retain marketspace as competition changes and new firms enter the market. Assessing the competitive environment provides HTSI awareness of the opportunities and risks within the market.
Geographically, HTSI currently operates in Northern Virginia and Maryland where the competitive conditions are favorable. Given that this geographic market is targeted primarily at federal government and military customers, HTSI enjoys unique competitive status with a Top-Secret security designation.