Estee Lauder Companies Inc V.EL

Primary Symbol: EL

Consumer Defensive Household & Personal Products

The Estee Lauder Companies Inc. is a manufacturer, marketer and seller of skin care, makeup, fragrance and hair care products. Its product categories include skin care, makeup, fragrance, hair care and others. Its products are sold in approximately 150 countries and territories under a number of brand names, including Estee Lauder, Aramis, Clinique, Lab Series, Origins, M.A.C, Bobbi Brown Cosmetics, La Mer, Aveda, Jo Malone London, Bumble and bumble, Darphin Paris, TOM FORD, Smashbox, AERIN Beauty, Le Labo, Editions de Parfums Frederic Malle, GLAMGLOW, Kilian Paris, Too Faced, Dr.Jart+, and the DECIEM family of brands, including The Ordinary and NIOD. It is a licensee for fragrances, cosmetics and/or related products for AERIN, BALMAIN, and Dr. Andrew Weil. Its skin care products include moisturizers, serums, cleansers, toners, exfoliators, facial masks, body care, sun care products and others. Its makeup products include lipsticks, lip glosses, mascaras, foundations and others.

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Estee Lauder Companies Inc > Proprietary 10-year Database of Offline Conversations

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Post by WatchLearnEarnon Mar 23, 2018 2:33am

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Post# 27767590

Proprietary 10-year Database of Offline Conversations

Can anyone tell me more about this proprietary database? I looked for an Investor Presentation but didn't see one on the website.

Is this database "static" meaning they collected data in the past from a single 10yr date range (like 2006-2016) and now that's it? It doesn't update and could possibly get "stale" after a few years?

OR

Is the database "dynamic" such that the 10yr period continues to update with new data as it is collected and EL simply drops data older than 10yrs because it loses relevance?

Thanks.

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