''We are fully focused on executing''
Today with the high cost of medication and healthcare, nobody is willing to buy a test (no matter how good it is) unless they can reclaim part of the cost from there insurance company or on there income tax return, and for the patient to be able to reclaim part of the cost... Genenews money collecting process has to be perfectly synchronize at all level.
Peoples have no idea how complex it is to synchronize this money collecting process when it does involve 5 levels...
Level no:1 = The patient...
no:2 = The doctor office...
no:3 = The insurance company...
no:4 = The healthcare system...
no:5 = The government...
Unless these 5 levels are perfectly synchronize nobody(patients & insurance company) will be willing to buy the tests (that could explain the low number of tests sold so far).
It may not be an easy task to synchronize this process...but once it is done it will be very very lucrative for Genenews.
A big part of the new money will be used to implement and accelerate the billing process.
Better be ready ...when the synchronization of the billing process is done BIG $ number will start to appear on this board.