RE:RE:RE:RE:RE:RE:Paris Rd. Expansion
Agreed. I am not interested in investing in any company whose business strategy hinges on getting their product on the shelf first. Monster Energy was founded 15 years after Red Bull and seems to be doing just fine (current market cap: $30 Billion). Create a good product with good branding and you will be just fine. Rushing to fill shelves on day one could be a disaster if you are sacrificing quality for speed to market. You never get a second chance at a first impression. I have seen a lot people suggest that the worst case scenario is that their LP will get taken out. If your whole business plan is just building a big greenhouse I don’t see any reason why someone would buy you out. Emblem is a least working on some IP that would have value: to an acquirer if they can’t make it on their own: branding, vape pens, sprays, sustained release pills…CannTrust sure looks like they could use some help on the branding front and would probably love to add to its portfolio of pharma IP.
Just to add further fire to the greenhouse conspiracy, per the last financials they had exactly $0 of contractual commitments towards the greenhouse project as at March 30. Doesn’t sound like something that they are imminently breaking ground on does it?
The Company has entered into commitments for the purchase of property, plant and equipment related to the expansion of its existing production facility in Paris, Ontario. As at March 31, 2018, total future purchase obligations related to this project were $7,169,000.
ECC owns 100% of Emblem Realty Ltd., which has ownership title of the land at 557 Paris Road in Paris, Ontario.