You have to build an actual business, not just HIPeCanadian cannabis businesses have to have production scale, distribution and execution ability to supply the rec market. Not on October 17th, but on September 15th. Recreational orders have to be shipped to the provinces on or before that date, in appropriate packaging, and if you're signing a supply agreement, you have to have product and the liquor boards conduct site visits to ensure you can meet their demand. If you can't, you don't get a large order.
This was pure HIPe, not a business, I saw Jay present at the VIII Capital conference last fall and the only thing he could talk about was the tragically hip. Additionally, Van Haren had a chunk of stock, that as soon as it came free everyone knew he would be blowing it out and guess what, he has.
There's nothing underpinning this company's free fall, because they built on retail investor sentiment toward the tragically hip and their farewell tour instead of building a BUSINESS.
Stick to the quality names, WEED, APH, FIRE, and even OGI. Look at who gets the big Provincial orders and know that the provinces do their homework with insight that we as retail investors don't get. Look for companies with external validation, provincial orders and pharmacy supply agreements, or EU-GMP. If they don't have any of these, forget it.