RE:Ahead of the GameMeanwhile at Canopy.. “Although [Canopy management is] still working through the challenges surrounding the onset and duration of a cannabis-infused beverage, they feel that the benefits of zero/low calories and limited hangover will drive consumers towards this product and away from beverage alcohol (management specifically highlighted beer/spirits as the two categories most at risk),” analysts led by Andrea Teixeira wrote in a note.
Canopy declined to provide a timeline for its beverage plans, but Teixeira said she would not be surprised to find a product ready for market when other value-added products come to market in October of 2019.
https://www.marketwatch.com/story/canopy-growth-is-at-the-top-of-the-food-chain-as-canada-gears-up-for-legal-weed-2018-08-29 NedStark wrote: Tinley will most likely have 6 THC beverage products out before the end of the year. Margarita, Moscow Mule, Coconut Rum, Cinnamon Whisky, Amaretto, and a third single serve flavour.
That is 6 drinkable products before any of the Canadian companies are even selling 1.
If you don’t think that Tinley is being viewed as one of the go-to partners in the industry then you need to re-assess things. Whoever lands the Tinley Canada partnership will certainly get dibs on also working with them in California once federal law changes. All of the major LPs in Canada will want beverage exposure in California.
Tinley’s team has a ton of negotiating power right now and I expect them to use that to partner with one of the leading Canadian LPs.