CannTrust and Diageo ???https://www.stockhouse.com/companies/bullboard?symbol=t.trst&postid=28601499
Someone posted the above in the CannTrust board. The embedded link of the above post has the following quotes. How "reliable" is the theory ?
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The Devil is in the Details
As we dug deeper into Breakthru Beverage Group, a paragraph on Breakthru’s website caught our eye.
With operations in Canada starting in 2014, Breakthru Beverage, formerly known as Wirtz Beverage, expanded to an international footprint becoming the exclusive broker for Diageo spirits and beer brands throughout the country.
This means that CannTrust and Diageo now share the same exclusive distributor.
Now this could be just a coincidence, but more often than not a small partnership leads to a bigger one.
Either CannTrust deliberately signed with Breakthru as a way to cozy up to Diageo, or this distribution deal could signal the seeds have been planted for future collaboration between Diageo and CannTrust.
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