RE:News? FANLOGIC INTERACTIVE INC. SIGNS CHIC SPORTS TO VIP PROGRAM
Fanlogic Interactive Inc., in partnership with CelebYou LLC, has agreed to terms for a multiyear contract to bring celebrities and fans together for Chic Sports Agency through the company's fan VIP program, which is powered by its proprietary contesting platform, Fanlogic Connect.
The VIP programs have multiple components. These include exclusive contests for members, discounts on celebrity products, exclusive communication from celebrities to members, opportunities for members to meet celebrities in VIP experiences and discounts on hotels and other Fanlogic network associated brands' goods and services.
Fanlogic's CEO, Randy Brownell commented: "Working with an established high end management agency the caliber of Chic Sports is an honor for us at Fanlogic. We look forward to bringing fan to celebrity engagement to Chic Sports' top tier celebrities. We are very pleased that two of Chic's models have already committed to VIP programs and we will be launching these in October."
Fanlogic Inc. and CelebYou LLC have brought powerful strengths from each to change how brands, celebrities and fans interact, while also working to wipe out bullying. CelebYou's principal is a master of B2B and B2C marketing. Fanlogic is an innovator in the field of digital activation. By combining Fanlogic's digital activation platform and CelebYou's retail activation track record, the companies look to achieve revolutionary new ways for brands, celebrities and fans to form communities while also leading the fight against bullying while globally supporting music.
Fanlogic is a brand referral platform used to drive leads, increase brand exposure and collect pertinent consumer data. Fanlogic's digital lead and sales generation success is driven through its proprietary peer to peer referral based sweepstakes, loyalty programs and incentives, coupons, charitable initiatives, branded games, 50/50 lotteries and charity draws, and social daily fantasy sports and entertainment contests. Fanlogic is the creator of the Fanlogic Connect platform. Fanlogic Connect is a marketing automation platform that drives qualified traffic to online and physical partner destinations via promotional events, sweepstakes and reward driven calls to action. Fanlogic Connect also increases brand exposure and collects pertinent consumer data. Fanlogic Connect provides clients the ability to monetize their social media following, and grow their existing audience while gathering highly valuable demographic and behavioral information.