RE:RE:Supreme partners with Wiz KhalifaWiz is a celebrity who understands premium weed - and developed his own strain!
This is totally up supremes business model.
He will instantly bring brand awareness domestically and internationally for FIRE.
For a brand already considered the best in Canada - this is a huge win!!!
Realistically - the fall of Aphria is taking the sector down - but only a positive for the other producer just below them!!! Aka supreme!!