Hill Inc V.HILL

Alternate Symbol(s): HSEEF

Hill Incorporated is a progressive bioscience implementation company. It is engaged in building pathways to better and healthier living by leveraging its consumer-packaged goods (CPG) expertise to commercialize technologies to craft cannabis solutions and non-alcoholic beverage products globally. Its Hill Avenue Cannabis business unit is pioneering the space where craft consumer products meet bioscience by combining its CPG commercialization expertise with its rights to use Lexaria Bioscience Corp’s DehydraTECH patent portfolio for product development, licensing and business-to-business (B2B) and business-to-consumer sales of cannabis ingredients or products on a global scale. Its Hill Street Beverages business unit represents its legacy alcohol-free consumer beverage marketing and distribution business. It provides DehydraTECH-enabled B2B solutions for both cannabis extractors and ingredient suppliers and CPG manufacturers whose products are infused with cannabis and or hemp extracts.

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Hill Inc

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Comment by roatan2on May 22, 2019 10:36pm

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Post# 29766866

RE:Hill Street Bev Co becomes a title sponsor of Fish TV

Agreed. Good to see continued effort in doing promo. This space is going to get crowded, so the more ways the company has to build its brand up the better.

GLTA.

Jonathan96 wrote: Although it's not the news we were hoping for right now, it's still a step in the right direction. Financials will be released be the end of next week and they should be very good. We will be back into the 30's and beyond very soon.

TORONTO, May 21, 2019 /CNW/ - Hill Street Beverage Company Inc. ("Hill Street" or the "Company") (TSXV:BEER), today announced a strategic media partnership with Fish On Productions Inc ("FishTV") that will see Hill Street become a title sponsor of the FishTV program. Financial terms of the agreement were not disclosed.

The partnership will promote Hill Street's award-winning alcohol-free adult beverages and brand messaging using all of FishTV's media assets. FishTV airs on 10 networks across Canada and three networks in the USA, reaching an audience of 6.53 million outdoor enthusiasts each year.

"FishTV is a terrific media property with a very passionate fan base, and we're excited to tell their significant audience about our products, all of which they can safely enjoy while doing something they love to do," said Terry Donnelly, Chairman and Chief Executive Officer of Hill Street. "We're thrilled to be working with FishTV."

Founder and host of FishTV Leo Stakos said, "We're really happy to bring Hill Street onboard as a title sponsor. I'm personally excited to help showcase their great-tasting alcohol-free beverages to our audience of outdoor enthusiasts as a responsible way to enjoy a drink while out on the water."

Hill Street has also signed a personal services agreement with Mr. Stakos, who will work on various business development activities for the Company, including but not limited to acting as a brand ambassador and spokesperson for the company, acquiring new co-packing customers, securing new accounts in both retail and foodservice, and the general promotion of Hill Street's business. Hill Street intends to satisfy its payment obligations for these services via the issuance of common shares from treasury, as and when such services are performed, at a price per share reflecting the market value the shares at such time. The issuance of these shares is subject to the approval of the TSX Venture Exchange.