Briscoe hasn't embraced digitalNot sure when this article was written but as of that point in time, Briscoe was clear that he doesn't even consider new digital technologies for his business. That's bad news in 2019 for any business that is trying to transform. We should ask for an update in case his views have changed. Just look around. If you want to stay relevant and competitive in any big business, you must embrace digital. https://mbacasecomp.com/sponsors/business-ownership-interviews/robert-briscoe/