Yes, Something is wrong here. The new contracts that were foercast and expected for this time of year are not coming and it doesn't bode well. 2. The stock did not break through the downtrend that has been in place since last spring, it had to get above $1.40 and now we are on our way back down to support under $1.00. Acuity will need more money by next April, and lots of it if things don't pick up. Their finances are always an issue and the burn rate is concerning. Don't expect any more debt issues. 3.The dominant player "The Trade Desk TTD" is doing very badly. It's a panicky time for media, with consolidation sweeping up digital publishers, reports of layoffs at Splinter, Bustle, and Sports Illustrated, and remaining players scooping up the spoils. At some of these companies, the tensions are reaching a boiling point. As privacy laws like the California Consumer Privacy Act get close to rolling out next year, advertisers are getting increasingly worried that it'll get harder for them to keep using cookies to target ads to people. That last sentence was the missing piece to the weakness in my opinion. Always look for what you're missing, not for what confirms how smart you were. If this is bashing I'm off this board for good. GLTA