RE:Key wordsPimp: Totally agree its KEY WORDS, but different key words than those to which you refer. The key words I see are in the profoundly false and misleading title:
Ucore Announces Team for Heavy REE SX Plant Design & U.S. Federal Funding
The announcement of the team for SX plant design is factual and stratght forward. It's the announces "U.S. Federal Funding" that is the problem. The impression the company wants readers to have is that the company was, as a fact (just as with the SX team), announcing receipt of U.S. Federal Funding for HREE seperation. Clearly, the company wants to draw readers to the NR so they'll read it. That title is clear and false, by design. If the company wanted to be honest, reference would be to something like Ucore announces "...US Federal Funding solicitation for HREE seperation" or something to that effect. I realize the company wants to pump out as much positive news as quickly as possible, but this title is dishonest and unprofessional. I want my shares to increase in value, but not isn't going to be accomplished with embarassing, misleading and short-lived news release titles.