What’s the potential for Canopy’s drink products? Bruce frequently equated Canopy’s drinks with a new consumer product paradigm shift. If Canopy/STZ beverages can indeed develop a social alternative to a portion of the wine-beer market that would be incredible. Add to this Canopy’s/STZ 72% (option of full ownership) stake in Biosteel sports drinks...I’ll drink to that future, Cheers
Total U.S. beer dollar sales grew to more than $35 billion in 2018, according to retail data provider IRI.
The total U.S. wine market came to 408 million cases (9 liter, 2.37 gallons equivalent) worth $70.5 billion in 2018
Coca-Cola annual revenue for 2017 was $35.41B,
Red Bull Revenue: $7.391 billion (2017) Bullish
What's your take? GLTAlongs