ZoomerMedia, St. Joseph enter subscription tech deal2019-12-09 17:06 ET - News Release Mr. Moses Znaimer reports ZOOMERMEDIA LIMITED ANNOUNCES DARWIN CX DEAL WITH ST. JOSEPH COMMUNICATIONS TO PROVIDE MAGAZINE SUBSCRIPTION MANAGEMENT TECHNOLOGY ZoomerMedia Ltd.'s wholly owned subsidiary, Darwin CX Inc., has entered a deal to provide its cloud-based subscription management technology to St. Joseph Communications (SJC). Darwin, a software-as-a-service platform, will serve SJC's iconic suite of magazine brands, including Toronto Life, Maclean's, Chatelaine and Hello! Canada. In addition to fulfilment, Darwin will power SJC's acquisition and retention efforts through its leading-edge customer experience orchestration and artificial intelligence. "As publishers of Zoomer Magazine since 2008, we know that efficient and reliable magazine subscription fulfilment is a key factor in customer satisfaction and retention, not to mention subscriber growth. It was frustration with the primitive, yet expensive, services currently offered in the marketplace that motivated us to develop an alternative. Accordingly, we committed significant resources to developing this new platform in a space that hasn't seen innovation in decades," said ZoomerMedia founder and chief executive officer Moses Znaimer. "We're thrilled to welcome St. Joseph into the fold," said Darwin president Laas Turnbull. "We know Darwin's ability to turbocharge conversions, and given that you can sell anything to anybody on the platform, we believe it will be a key driver of SJC's very ambitious push into other lines of business." Winning the SJC business makes Darwin a leading player in the Canadian magazine fulfilment space. SJC's 10 titles now join Darwin's existing stable, which thus far includes Cottage Life, Australian Geographic and Zoomer Magazine, the first publication to adopt the new technology. Darwin also provides membership management technology tools to advocacy and other cause-related organizations, including CARP (formerly known as the Canadian Association of Retired Persons). Darwin sees such organizations as another fertile market awaiting innovation. About ZoomerMedia Ltd. Founded in 2008 by Mr. Znaimer (Citytv, CP24, MuchMusic and Bravo!), ZoomerMedia is Canada's leading diversified multimedia company devoted to creating content, services and experiences for Canada's largest demographic: Zoomers or the 16.1 million Canadians aged 45 plus: on all platforms: television, radio, print, digital and live events. ZoomerMedia's television properties include VisionTV, Canada's only multifaith specialty television service available in eight million plus homes; OneTV: Get Fit, a 24-hour fitness and health channel with yoga and exercise programs viewers can do at home, including the new hit series Anjelica's 22 Minute Workout; JoyTV in Vancouver, Victoria, Surrey and the Fraser Valley; and FaithTV, the Nation's Faith Station. ZoomerMedia's radio properties include the New Classical FM (96.3FM in the Greater Toronto Area/103.1FM in Eastern Ontario/102.9FM in Southern Georgian Bay), English Canada's only commercial all-classical music radio service; and Zoomer Radio (AM740 and 96.7FM in downtown Toronto), playing the Original Greatest Hits. ZoomerMedia also publishes Zoomer Magazine, the largest paid circulation magazine in Canada for the mature market, Everything Zoomer: Canada's leading provider of on-line content targeting the 45-plus demographic, and On The Bay Magazine, a regional lifestyle magazine published quarterly for the 20 towns and villages of Southern Georgian Bay, Ontario. 2019 Canjex Publishing Ltd. All rights reserved.