VANCOUVER, Jan. 24, 2020 /CNW/ - 1933 Industries Inc. (the "Company" or "1933 Industries") (CSE: TGIF) (OTCQX: TGIFF), a vertically-integrated and growth-orientated cannabis consumer packaged goods company, is pleased to announce the appointment of seasoned senior executives in the beauty and CPG industries to its Board of Directors. The Company welcomes Ms. Lisa Capparelli and Mr. Mark Baynes to the board and announces that Mr. Brayden Sutton and Mr. Cameron Watt have resigned as directors. Mr. Terry Taouss has been appointed Chairman of the Board.

CSE:TGIF OTCQX:TGIFF (CNW Group/1933 Industries Inc.)

Ms. Lisa Capparelli is a global marketing executive with deep expertise in creating 360 brand universes, award winning programs and driving business transformation within the beauty industry. Ms. Capparelli has successfully developed effective, innovative marketing and communication strategies for iconic beauty companies including Coty, L'Oreal and Revlon. She possesses a deep understanding of the power of paid, owned and earned media and has extensive experience in creating exclusive partnerships within the beauty and entertainment industries. She is highly adept at identifying emerging beauty trends and creating award-winning digital and influencer marketing platforms. Ms. Capparelli's expertise will be invaluable as 1933 Industries continues to focus on brand development, consumer engagement and sales growth across the United States. 

Mr. Baynes is a senior marketing executive with over 30 years' bluechip experience in the CPG industry, having worked for Nestle, Kraft, Kellogg's, and Keurig. During his tenure at Kellogg's as Global Chief Marketing Officer, Mr. Baynes was responsible for the company's global brand agenda and overseeing the effectiveness of its marketing capability, brand investment and the execution of its consumer agenda. Mr. Baynes brings a wealth of experience in the areas of consumer, portfolio and brand strategy. As a member of the Kellogg's executive leadership team for over 7 years, Mr. Baynes was involved with and contributed to the overall leadership of the business. Mr. Baynes held senior positions within the Association of National Advertisers (ANA) and as a Board Member on the Ad Council. With extensive CPG and marketing experience, Mr. Baynes joins the 1933 Industries' Board to advise on its overall marketing strategy as the Company advances to its next growth phase.

Mr. Chris Rebentisch, CEO of the Company remarked, "As we continue to focus on the growth of our branded consumer packaged goods, we are bringing new directors to help us drive the business and achieve our goals. Both Lisa and Mark are results-driven, experienced executives in their respective fields who will bring their extensive networks and resources to assist us in taking the Company to the next level."

Mr. Brayden Sutton stepped down from the Board of Directors in order to focus on his family. With vast capital markets and cannabis industry experience, Mr. Sutton will continue to support the Company in an advisory role. Mr. Rebentisch said, "As founder and former CEO, Brayden built 1933 Industries from the ground up, implemented strong capital efficient practices that have ensured the sustainable growth of the Company and helped to guide the Company's strategy as Chairman of the Board.  On behalf of the Board and the entire Company, we thank Brayden for his enormous contributions, leadership and guidance. We also thank Cam for his valuable contributions during his tenure as a director".

"I have never been more confident in 1933 Industries. As an investor and ambassador of the Company, I fully support the management team as one of the best in the business. Deeply rooted in the industry, their dedication, leadership and keen eye for identifying trends and brands is unrivalled. Although I am stepping back from the day to day operations, I will continue to actively support the Company as it enters a new chapter of growth and development", commented Mr. Sutton.

Mr. Terry Taouss, newly-appointed Chairman remarked, "As the Company enters a new phase of rapid growth, we are excited to welcome Lisa and Mark to the Board at this important juncture. 1933 Industries has positioned itself to capitalize on the massive growth opportunity in the US where the cannabis sector continues to evolve rapidly. 2020 will be a transformative year for the Company and the new directors will undoubtedly have a positive impact on the business, bringing valuable new perspectives and expertise in the key areas of marketing, branding and corporate governance."

The Company also announces that Ms. Alexia Helgason has been appointed VP of Investor Relations and that Mr. Jordan Stroum has been named Director of Operations for 1933 Industries.