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Supreme Cannabis Company Inc. (The) T.FIRE

The Supreme Cannabis Co Inc is a Canada-based company engaged in the production and sale of medical and recreational cannabis. Its portfolio includes products that address recreational, medical, and wellness consumers. Its brands include BlissCo, Truverra, 7ACRES, Sugarleaf, and Hiway.


TSX:FIRE - Post by User

Post by jfogarty12on Aug 15, 2020 7:19am
134 Views
Post# 31412047

from BNN

from BNNBlack and yellow no more: Supreme Cannabis ends brand relationship with Wiz Khalifa

Supreme Cannabis said it's ending its brand relationship with hip-hop star Wiz Khalifa, the company announced on Friday. Supreme and Khafifa first entered an agreement in Dec. 2018 to launch premium cannabis products under the KKE brand. Khalifa has been active in the cannabis industry since 2015, having released several premium strains under his Khalifa Kush Enterprises brand. Earlier this year, Supreme recorded a $12.6-million impairment for its product licence in regard to its agreement with KKE. The company said its planned KKE product line-up was impacted by Health Canada directives and market conditions. 
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